Writing for Your Library Website: Tips for Improving Your Content Workshop

While completing your purchase, fill in the name and e-mail address of the participant who will sign in to the event by clicking the "Attendees" button to the right of the item in your cart. This individual will receive an e-mail from WebEx confirming registration before the event begins. Attendees should add messenger@webex.com to their approved email sender list, so they can ensure that they receive the automatic notifications.

$65.00
ALA Member: 
$ 58.50
Item Number:
1541-9337
Date: 
Day:  August 8, 2018
Time:  2:30pm to 4:00pm EDT
Delivery Method: 
Live
Duration: 
90 minutes
Publisher: 
ALA Publishing eLearning Solutions
  • Description
  • Learning Outcomes
  • Registration
  • About the Instructor
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Writing for Your Library Website: Tips for Improving Your Content Workshop
A 90-minute workshop, Wednesday, August 8, 2018, 2:30pm Eastern/1:30 Central/12:30 Mountain/11:30am Pacific

Individuals visit our library websites for content, so it’s important to ensure our content is clear, concise, and created with our users’ needs in mind. Our content should help users quickly and easily complete tasks and get the answers to their questions on the first try.

In this new workshop, user-experience librarian Rebecca Blakiston teaches you how people read on the web and how you can harness that knowledge to improve your web content. You’ll learn how to focus on key messages, use active and authentic voice, remove unnecessary words, write meaningful titles and headings, use parallelism, format text for readability, and more.

By participating in this event, you'll learn how to:

  • Enhance your website content for clarity
  • Organize your content by focusing on what matters most to your users
  • Utilize headings, lists, and tables to support skimming
  • Use active, authentic, human-centered language

While completing your purchase, fill in the name and e-mail address of the participant who will sign in to the event by clicking the "Attendees" button to the right of the item in your cart. This individual will receive an e-mail from WebEx confirming registration before the event begins. Attendees should add messenger@webex.com to their approved email sender list, so they can ensure that they receive the automatic notifications.

This is an online event hosted through WebEx. Further technical information is available at the ALA Store FAQ page.

Bulk Orders

For pricing on bulk registrations, please contact alastore@ala.org.

Rebecca Blakiston

Rebecca Blakiston has been a librarian at the University of Arizona Libraries since 2008, and a user experience librarian since 2014. She specializes in user research, user-centered design, writing for the web, and content strategy. In 2016, she was named a Library Journal Mover & Shaker. In 2017, she published her second book, Writing Effectively in Print and On the Web: A Practical Guide for Librarians. She has presented extensively on user research methods, website content strategy, and writing for the user experience.

If you have any questions about this workshop, please contact us at elsmarketing@ala.org.

At Your Service

Accommodations are offered based on user needs. For transcription, live captioning, or other accessibility requests, please contact us at elsmarketing@ala.org.