Running the Digital Branch: Guidelines for Operating the Library Website--eEditions e-book

The download link for this product can be found on the final confirmation screen after you complete your purchase, and may also be accessed from your Account Profile. For more information about ALA eEditions file types and how to view them on eReaders, desktop computers, and other devices, see this page.

$34.00
ALA Member: 
$ 30.60
Item Number: 
7400-8612
Published: 
2012
Publisher: 
ALA TechSource
Pages: 
44
Format: 
eBook
  • Description
  • About the Authors

The print edition of this title is also available.

Library Technology Reports, August/September 2012 (48:6)

About ALA eEditions e-books

eEditions e-books include bookmarked tables of contents and indexes for easy navigation within the book, and are readable using a variety of software and devices including:

  • Amazon Kindle
  • Sony eReader
  • iPhone’s Stanza eReader
  • Apple iPad
  • Adobe Digital Editions eReader
  • Barnes & Noble NOOK

This eEditions e-book is sold as a .zip file containing 3 different e-book file types:
 

  • ePDF: .pdf file
  • ePub: .epub file
  • Kindle: .mobi file

No eReader needed

You can read eEditions e-books on desktop computers with these free downloads:

Own an iPhone, iPod Touch, or iPad?

You can read eEditions e-books in .epub file format using Stanza. Detailed instructions for getting your e-books into Stanza are available here. On the iPad, .epub files can be read using the free iBooks app

The download link for this product can be found on the final confirmation screen after you complete your purchase, and may also be accessed from your Account History

 

Maintaining a library website is as important as its initial development.  In this issue of Library Technology Reports King draws from his team’s four-year experience running the acclaimed digital branch of the Topeka & Shawnee County Public Library (TSCPL).  From website tweaks to staffing issues, King outlines recommended strategies and workflow plans for continually meeting library users’ needs and effectively highlighting library programs and services, including

  • Ways to engage library users in conversations about books, movies, and other materials
  • A detailed listing of what data TSCPL tracks and the tools they use for the website, blogs, and social media platforms such as YouTube, Twitter, Facebook, and FourSquare
  • Their team’s approach to efficiently maintaining 24 blogs and six social media accounts
  • Tips for using rotating banner ads to draw attention to website content, a technique which brought in 3,000+ page views for a post about the new library catalog 
  • Reasons behind the decision to migrate to the WordPress content management system (CMS)
  • How gathering customer feedback led to more effective location for their My Account link
The lessons learned by King and his team at TSCPL can help any library sharpen their presence on the Web while efficiently maintaining library website operations. 
 
 

David Lee King

David Lee King is the digital services director at Topeka and Shawnee County (Kans.) Public Library, where he plans, implements, and experiments with emerging technology trends. He speaks internationally about emerging trends, website management, digital experience, and social media, and has been published in many library-related journals. David is a Library Journal Mover and Shaker. His newest book is Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections. David blogs at http://www.davidleeking.com.

Library Technology Reports

Published by ALA TechSource, Library Technology Reports helps librarians make informed decisions about technology products and projects. Library Technology Reports publishes eight issues annually and provides thorough overviews of current technology. Reports are authored by experts in the field and may address the application of technology to library services, offer evaluative descriptions of specific products or product classes, or cover emerging technology. Find out more information on this publication and how you can subscribe here.