- About the Authors
Contests are a great vehicle for showcasing your library's services, introducing new programs, raising funds, attracting new groups of patrons, and boasting your community commitment. This new how-to will answer your questions and guide you through the details of successful contests… from logistics to promotion, budgeting to post-event assessment. Imhoff and Maslin give you practical programming suggestions, including how to
- Address the needs of various age groups and their interests
- Partner with schools, businesses and other organizations
- Build an effective publicity and marketing program
- Plan, schedule, budget, and evaluate your event
From major national contests, to statewide, regional, and local events, this book wins for helping you make sure your contest reaches the right audiences, with the right message, to achieve the results you expect.
"For the beginning contest planner, Imhoff and Maslin provide a useful tool for keeping the contest on track."
"The pragmatic, succinctly organized information is supplemented by numerous illustrations and examples."
"An impressive compilation of novel and tested ideas for every category of library."
--Midwest Book Review
"Does much of the work for you ... Will spark your imagination and get your whole staff excited ... Highly recommended."
--Catholic Library World
"There is good advice here for assistant directors, public relations departments, or any other staff who may get asked to create and run a contest."
School Library Journal
"Easy to read, full of entertaining ideas and covers most aspects of the topic. I recommend this title to librarians seeking innovative ideas for successful library contests."
--Australian Library Journal
"Filling an identified gap in the professional literature, this work contains a plethora of veteran advice, real-world examples, and step-by-step guidance for implementing contests in a library of any type and size."
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