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Web Metrics for Library and Information Professionals
David Stuart
Item Number: 978-1-85604-874-3
 
Publisher: Facet Publishing, UK
Price: $85.00
 
 
 
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Customers outside of North America (USA and Canada) should contact Facet Publishing for purchasing information.


208 pages
6" x 9"
Softcover
ISBN-13: 978-1-85604-874-3
Year Published: 2014

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The web provides an opportunity to collect a host of different metrics, from those associated with social media accounts and web sites to more traditional research outputs. This book is a clear guide and valuable tool for library and information professionals to the web metrics available and how to assess and use them to make informed decisions and demonstrate value. As individuals and organizations increasingly use the web to bypass traditional publishing avenues and formats, this book provides the tools to unlock web metrics and evaluate the impact of this content to others within the organization and beyond.
Table of Contents

1. Introduction

    Metrics   
    Indicators   
    Web metrics and Ranganathan’s laws of library science   
    Web metrics for the library and information professional   
    The aim of this book   
    The structure of the rest of this book   

2. Bibliometrics, webometrics and web metrics   

    Introduction   
    Web metrics   
    Information science metrics   
    Web analytics   
    Relational and evaluative metrics   
    Evaluative web metrics   
    Relational web metrics   
    Validating the results   
    Conclusion   

3. Data collection tools   

    Introduction   
    The anatomy of a URL, web links and the structure of the web   
    Search engines 1.0   
    Web crawlers   
    Search engines 2.0   
    Post search engine 2.0: fragmentation   
    Conclusion   

4. Evaluating impact on the web   

    Introduction   
    Websites   
    Blogs   
    Wikis   
    Internal metrics   
    External metrics   
    A systematic approach to content analysis   
    Conclusions   

5. Evaluating social media impact   

    Introduction   
    Aspects of social network sites   
    Typology of social network sites   
    Research and tools for specific sites and services   
    Other social network sites   
    General social media impact   
    Sentiment analysis   
    Conclusion   

6. Investigating relationships between actors   

    Introduction   
    Social network analysis methods   
    Sources for relational network analysis   
    Conclusions   

7. Exploring traditional publications in a new environment   

    Introduction   
    More bibliographic items   
    Full text analysis   
    Greater context   
    Conclusion   

8. Web metrics and the web of data   

    Introduction   
    The web of data   
    Building the semantic web   
    Implications of the web of data for web metrics   
    Investigating the web of data today   
    SPARQL   
    Sindice   
    LDSpider – an RDF web crawler   
    Conclusions   

9. The future of web metrics and the library and information professional   

    How far we have come   
    The future of web metrics   
    The future of the library and information professional and web metrics.
About the Author

David Stuart is a researcher in the Centre for e-Research (CERCH) at King’s College London, and an honorary research fellow in the Statistical Cybermetrics Research Group at the University of Wolverhampton, where he was previously Web 2.0 Research Fellow. He has a PhD in information science and regularly writes about library and information science topics for professional journals and magazines. His previous book Facilitating Access to the Web of Data was published by Facet Publishing in 2011.
 
 

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