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Advocacy, Outreach and the Nation’s Academic Libraries: A Call for Action--print/e-book Bundle
Edited by William C. Welburn, Janice Welburn, and Beth McNeil
Item Number: 8700-5496
Publisher: ACRL
Price: $48.00
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224 pages
Year Published: 2010

In the current fiscal environment, college and university librarians must clearly articulate their value to the teaching, learning and research missions of their institutions. Advocacy, Outreach and the Nation’s Academic Libraries provides a framework for opening dialogue and incorporating advocacy by exploring opportunities for advocacy and focusing on the world of civic engagement as well as the role of librarians as advocates on campus.

In twelve insightful chapters, Advocacy, Outreach and the Nation’s Academic Libraries highlights the collaborative nature of advocacy and the importance of seeing opportunities for effective advocacy in a variety of areas. The authors focus on scholarly activity and the production of research, outreach and civic engagement, the adoption of new and emerging technologies, information literacy, service to student populations, diversity and organizational development as potential avenues for libraries to assert their value in their communities. Advocacy, Outreach and the Nation’s Academic Libraries stresses the importance of all academic librarians embracing advocacy as a core responsibility.

This book is appropriate for all types of academic and research libraries.
Table of Contents

Foreword – Mary Ellen Davis


I. Advocacy and its Publics: Critical Issues for College and University Libraries
1. Advocacy through Engagement: Public Engagement and the Academic Library
Scott Walter
2. Librarians, Advocacy and the Research Enterprise
D. Scott Brandt
3. Librarians and Scholarly Communication:  Outreach, Advocacy, and Leadership within the Academic Community
Beth McNeil
4. The NIH Public Access Policy: Advocating for Open Access to Federally Funded Research
Heather Joseph and Ray English
II. Advocacy and the Campus Milieu
5. Whose Job Is It Anyway?
Camila Alire
6. Library Advocacy in the Campus Environment
Jean Zanoni and Scott Mandernack
7. Outreach Issues for Information Technology in Libraries
Paul J. Bracke
8. Digital Advocacy:  Using Interactive Technologies to Reassert Library Value
Kim Leeder and Memo Cordova
9. Advocacy and Academic Instruction Librarians: Reflections on the Profession
Susan Vega Garcia
10. Advocacy and Workplace Diversity
Janice Welburn
11. Academic Libraries and Graduate Education: Advocating for Points of Confluence In the Graduate Student Experience
William Welburn
12. Advocacy in Higher Education Environments:  No More Excuses
Julie Todaro
An Afterword
About the Contributors

About the Editors

William C. Welburn is senior advisor to the provost on diversity initiatives, Marquette University. Janice Welburn is dean of Raynor Memorial Library, Marquette University. Beth McNeil is associate dean for academic affairs, Purdue University.

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