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Graphic Novels Now: Building, Managing, and Marketing a Dynamic Collection
Francisca Goldsmith
Item Number: 978-0-8389-0904-1
 
Publisher: ALA Editions
Price: $42.00
 
 
 
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120 pages
6" x 9"
Softcover
ISBN-13: 978-0-8389-0904-1
Year Published: 2005
In 1992, Maus, a graphic novel by Art Spiegelman, won the Pulitzer Prize. The genre has been growing ever since, appealing to the visual-oriented Gen-X and Gen-Y, as well as to reluctant readers, those of all ages seeking alternative viewpoints, and anyone willing to take both image and word into consideration.

Graphic Novels Now helps librarians new to the genre with all the key issues related to these unique books. Expert author Francisca Goldsmith shares smart advice, from how to develop a well-rounded collection by finding reviews and reliable publishers and distributors to shelving, cataloging, and preserving these unique books. This guide also features tips on marketing and promoting the graphic novel collection, as well as how to create dynamic programs such as artist visits and how-to cartooning workshops.

Going beyond the comic book, author and YA specialist Goldsmith answers her colleagues’ many questions that arise in dealing with one of her favorite kinds of literature:
  • What are graphic novels?
  • How do I create a graphic novel collection development policy?
  • What processing challenges will I face, and how do I address problems?
  • Who are my customers for graphic novels and how do I attract them?
  • Are these titles going to be challenged by my colleagues and the community? How do I cope?
  • Where can I find resources?
With passionate advocacy, Goldsmith identifies best practices to incorporate graphic novels into library collections from start to finish. By focusing on monographic works in a practical, in-depth professional discussion, this guide helps librarians grapple with the details of a growing genre and customer base that rarely fits into an easy model. Librarians in public and school libraries, as well as special libraries, will find this book an invaluable resource in maximizing these collections.
Table of Contents

Preface

Chapter 1.
Why Graphic Novels Now? Modern Readers, Modern Libraries

Chapter 2. What’s the Right Word for a Book That Looks Like This?: Definitions

Chapter 3. What’s Good? Finding Reviews and Developing Collections

Chapter 4. How Can I Deal with Pigeons from Hell? Maintaining Graphic Novel Collections

Chapter 5. Can Readers Find Your Library’s Graphic Novels? Classification and Descriptive Cataloging

Chapter 6. How Does the Collection Find New Readers? Marketing and Promotion

Chapter 7. How Can You Put Legs on Your Graphic Novels? Creating Programs to Get the Collection Up and Walking

Chapter 8. The Politics of Graphic Novels


Appendices:

A.
Resources

B. Selected Graphic Novels By Category

C. Collection Development Policies

About the Author
Francisca Goldsmith is collection management and promotion librarian at the Berkeley Public Library. In 1989, she initiated the library’s first collection of graphic novels. Her acquisitions, cataloging, processing, and promotion tactics became an informal template at several urban libraries throughout California. She currently serves on the board of YALSA and is a popular presenter and writer on the subject of graphic novels. Her articles and reviews have appeared in School Library Journal, VOYA, Library Journal, and Booklist. Her 2002 YALSA preconference presentation on graphic novels educated an overflow crowd.
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