Asynchronous eCourse beginning Monday, April 17, 2017 and continuing for 3 weeks
An ALA Editions eCourse facilitated by Amy Alessio.
Please note: Your purchase at the ALA Store is only Step 1 of a 2-Step Registration process!
Upon purchase you will receive a registration PDF in the form of a digital download. This PDF contains a link to our Registration page and a password. You must download this PDF and follow the instructions in order to complete the registration. The download link can be found on the final confirmation screen after you complete your purchase, and may also be accessed from your Account History. Confirmation with login instructions, reminders, and alerts will go to the email address used in the registration.
This eCourse is licensed for a single user. For pricing on bulk purchases in excess of $1,000, please contact us for more information.
Estimated Hours of Learning: 18
Certificate of Completion available upon request
By the end of this eCourse, you will have:
- Strategies for navigating issues in programming, including space, budget, and staff constraints
- Ideas for adult programs that could fill a full calendar year
- One detailed program completely designed and ready to implement
- Tips for marketing your events through social media
Learn how to build programs that draw adult users into your library from one of the most well-known programming experts—Amy Alessio! Adults are a very important—but often overlooked—category of patrons. They generally make up a large proportion of library patrons.
In this 3-week eCourse, Alessio will help you plan a calendar year of events for adults in several different age groups. You’ll learn about the best programming resources for everything from planning to marketing. Throughout the course, you will design one detailed program plus provide ideas for future programs and contribute to discussion with other participants. You’ll walk away from this course with the knowledge and inspiration you need to create successful programs for your adult patrons.
- Introduction to types of programming
- Overview of resources, including funding resources
- Popular trends
- Planning calendar for the year
- Navigating issues in programming: space, time, budget and staff constraints
- Programming for adult subgroups: by age and interests
- Planning for all day events
- Creative marketing, including:
- How to utilize library social media accounts for program marketing
- Reworking and refreshing long running programs
- Programming by themes
How this eCourse Works
The eCourse begins on Monday, April 17, 2017. Your participation will require approximately six hours a week, at times that fit your schedule. All activities take place on the website, and you will be expected to:
- Read, listen to or view online content
- Post to online discussion boards
- Complete weekly assignments or activities
Instructor Amy Alessio will monitor discussion boards regularly during the number-week period, lead group discussions, and will also answer individual questions. All interaction will take place on the eCourse site, which will be available 24 hours a day, 7 days a week. It's recommended that students log into the site on the first day of class or within a few days for an overview of the content and to begin the first lesson.
Participants will need regular access to a computer with an internet connection for online message boards participation, viewing online video, listening to streaming audio (mp3 files), and downloading and viewing PDFs and PowerPoint files. ALA Editions eCourses are fully compatible with Windows and MacOs.
At Your Service
Accommodations are offered based on user needs. For transcription or other accessibility requests, please contact us at firstname.lastname@example.org.
About the Instructor
Amy Alessio is an award winning teen librarian with a black belt in karate. Her latest co-authored reference titles, A Year of Programs for Millennials and A Year of Club Programs for Teens, were published by ALA Editions in 2015. She has enjoyed presenting over three hundred webinars and live workshops on library programs and services. She served on the YALSA Board of Directors as well as on selection award committees. She reviews romance novels for Booklist. Learn more at www.amyalessio.com.