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Building & Running the Digital Branch (PLA On-Demand)—GROUP RATE
David Lee King for PLA
Item Number: 5508-1309
 
Publisher: PLA
Price: $79.00
 
 
 
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This is a group rate for 3 or more people gathered in one room at one location to view this on-demand session. If you are viewing alone or with one other viewer, please purchase at the individual rate.

Note: the purchase of this on-demand session will include instructions and a password to access the archived recording of the session. You'll have access to the on-demand session for one year from date of purchase.

This on-demand session is intended for the sole use of the purchaser, whether an individual or group. Redistribution or rebroadcast to another individual or group other than the purchaser is prohibited. Thank you for your cooperation.
Please note: Your purchase at the ALA Store is only Step 1 of a 2-Step Registration process!

Upon purchase you will receive an Access Instructions PDF in the form of a digital download. The download link can be found on the final confirmation screen after you complete your purchase, and may also be accessed from your Account History. This PDF contains a link to the on-demand session recording and a password you'll need to view it. You must download this PDF and follow the instructions in order to access the on-demand session recording. If you have questions or problems accessing the purchased recording, send a message to plawebinars@ala.org, or call 800-545-2433 ext. 5PLA (5752).

Technical requirements:
To playback this on-demand session you should have the newest version of Adobe Flash Player installed and Javascript enabled in your web browser. A fast internet connection and computer is recommended. We suggest that groups, especially larger groups, plan ahead to use an LCD/LED projector in the room to project the on-demand session recording. Groups will also want to have speakers capable of amplifying the on-demand session audio for the entire room.


There’s no denying it, an online presence is a must-have for every library, whether big or small. A digital branch opens the library to the online community and offers a place where your customers can interact—with you and with each other. The key is to make the digital branch a place that people want to visit. Learn creative, effective ways to enhance your existing or create your first digital branch.

Originally presented March 20, 2013, as part of the 2013 PLA Virtual Spring Symposium.

Running time: 56 minutes
About the Authors

David Lee King is the digital services director at Topeka & Shawnee County (Kans.) Public Library, where he plans, implements, and experiments with emerging technology trends. He speaks internationally about emerging trends, website management, digital experience, and social media, and has been published in many library-related journals. David was named a Library Journal Mover & Shaker for 2008. His newest book, Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections, was published in September. David writes the “Outside/In” column in American Libraries with Michael Porter, and maintains a blog at www.davidleeking.com.

The Public Library Association (PLA) is a division of the American Library Association. PLA’s core purpose is to strengthen public libraries and their contribution to the communities they serve. Its mission is to enhance the development and effectiveness of public library staff and public library services.
 
 

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